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What Channel is Big Brother On? UK & Ireland Guide 2025

Jack George Cooper Thompson • 2026-05-11 • Reviewed by Hanna Berg

Each autumn, millions of UK reality TV fans settle in to watch strangers cohabit in a custom-built house, but this year the question on many lips isn’t about who will walk — it’s about where to watch. With Big Brother now airing on ITV and ITV2, and not available on traditional TV in Ireland, the channel situation has become surprisingly complicated.

Current UK channel: ITV and ITV2 ·
Latest series year: 2025 (Series 20) ·
Irish TV availability: Not on Virgin Media in 2025 ·
Streaming service in UK: ITVX ·
Previous networks: Channel 4 (2000–2010), Channel 5 (2011–2018)

Quick snapshot

1Confirmed facts
  • Big Brother UK 2025 airs on ITV2 at 9 p.m. BST (Tom’s Guide)
  • ITVX streams all episodes live and on-demand in the UK (Tom’s Guide) (Tom’s Guide)
  • No traditional channel carries it in Ireland in 2025 (Extra.ie)
2What’s unclear
  • Exact air times vary by night (TechRadar)
  • Whether ITV will offer a dedicated international streaming package (Tom’s Guide) (TechRadar)
3Timeline signal
  • Series 20 premiered on ITV2 on September 28, 2025 (Tom’s Guide)
  • Episodes air Sunday to Friday at 9 p.m. BST (TechRadar)
4What’s next
  • Viewers in Ireland can manually tune ITV via Sky Q or use a VPN with ITVX (Extra.ie)
  • ITVX free tier remains available with a TV license and UK postcode (TechRadar)

Six key facts, one pattern: the channel landscape has shifted more than once.

Detail Value
Original network (2000–2010) Channel 4 (Wikipedia)
Network (2011–2018) Channel 5 (Wikipedia)
Current network (since 2023) ITV / ITV2 (Tom’s Guide)
Latest series Big Brother UK 2025 (Series 20) (TechRadar)
Streaming in UK ITVX (Tom’s Guide)
Streaming in Ireland (2025) None (VPN required) (Extra.ie)

What channel is Big Brother UK on?

Is Big Brother on ITV or ITV2?

  • The main show airs on ITV2, with the launch episode starting at 9 p.m. BST on September 28, 2025 (Tom’s Guide).
  • Highlights and the companion show Big Brother: Late & Live also run on ITV2 (TechRadar).

The pattern: ITV2 is the primary channel for the 2025 series, not ITV1. The main channel had carried previous seasons from 2023, but the younger-skewing ITV2 now gets the flagship slot.

Is Big Brother UK on BBC?

  • No. Big Brother has never aired on the BBC. It moved from Channel 4 to Channel 5 before landing at ITV (Wikipedia).

For viewers wondering about a BBC presence, the answer is a clear no — the show has always been a commercial network property.

Where can I watch The New Big Brother UK?

  • The new series airs on ITV2 at 9 p.m. BST and is available on ITVX for UK viewers (Tom’s Guide).
Why this matters

BBC’s absence means free-to-air viewers outside the ITV/ITV2 footprint have no over-the-air option, reinforcing the need for alternatives in Ireland and abroad.

The implication: the channel fragmentation means loyal viewers must adjust to a younger platform.

What channel is Big Brother on in Ireland?

Why is Big Brother not showing in Ireland?

  • Virgin Media Ireland confirmed in September 2025 it will not carry Big Brother (Extra.ie).
  • No other Irish free-to-air or pay-TV broadcaster has picked up the rights for the 2025 series (Extra.ie).

The implication: Irish viewers face a broadcast blackout unless they use satellite or streaming workarounds.

How can Irish viewers watch Big Brother legally?

  • Sky Q subscribers can manually tune ITV1 and ITV2 by going to Settings, pressing 001, selecting manual tuning, and entering the correct frequencies (Extra.ie).
  • Manually tuned channels cannot be paused, recorded, or rewound (Extra.ie).
  • Alternatively, viewers can use a VPN to access ITVX (Extra.ie).
The trade-off

Manual tuning on Sky gives Irish viewers free access but forfeits recording. VPN streaming preserves catch-up but requires a subscription and stable internet.

The pattern: Irish fans have no simple free-to-air option – only workarounds with trade-offs.

Where can I watch Big Brother tonight?

What streaming platforms carry Big Brother?

  • ITVX streams every episode live and on-demand in the UK, free with ads and a TV license (Tom’s Guide).
  • Paramount Plus carries some older US versions but not the current UK series (Tom’s Guide).

Can I watch Big Brother live on ITVX?

  • Yes. ITVX provides live simulcasts of ITV and ITV2, plus the live feed after each episode (TechRadar).
  • You need a free ITVX account and a valid UK postcode (e.g., W12 7RU) (TechRadar).

For UK residents, ITVX is the simplest one-stop solution.

When can I watch Big Brother UK?

What time is Big Brother on?

  • Episodes air at 9 p.m. BST Sunday through Friday on ITV2 (TechRadar).
  • No episode on Saturdays; the weekly schedule runs six nights a week (Tom’s Guide).

How many episodes air per week?

  • Six episodes per week (Sunday to Friday), plus the after-show Late & Live and live feeds (TechRadar).

This cadence is typical for the current ITV era — a near-daily commitment for dedicated viewers.

How to Watch Big Brother UK From Anywhere in the World

Can I use a VPN to watch Big Brother?

  • Yes. A VPN with a UK server can bypass ITVX’s geo-block for users outside the UK (Tom’s Guide).
  • ITVX requires a TV license and a UK postcode, but VPN users can provide a valid UK address (e.g., a hotel or friend’s) (TechRadar).

Which streaming platforms are available internationally?

  • No platform streams Big Brother UK 2025 outside the UK without a VPN (Tom’s Guide).
  • Older series remain on Netflix and Paramount Plus in some regions, but not the current season (Tom’s Guide).
  1. Get a VPN with a UK server.
  2. Create a free ITVX account using a valid UK postcode.
  3. Sign in and stream Big Brother live or on-demand.
The catch

VPN use technically violates ITVX’s terms of service. While common, it risks account termination. Tuning ITV via satellite in Ireland is the safer legal route.

The pattern: international viewers must weigh convenience against terms-of-service risks.

Timeline signal

  • 2000–2010: Big Brother UK aired on Channel 4 (Wikipedia)
  • 2011–2018: Series moved to Channel 5 (Wikipedia)
  • 2023: Big Brother returns on ITV and ITV2 (Tom’s Guide)
  • September 2025: Series 20 premieres on ITV2 (Tom’s Guide)
  • 2025: Virgin Media in Ireland confirms it will not carry the series (Extra.ie)

The pattern: each network change fragmented the audience. The current ITV era is the first where the show is absent from Irish TV entirely.

Clarity check

Confirmed facts

  • Big Brother UK airs on ITV and ITV2 in the UK. (Tom’s Guide)
  • Big Brother is not available on Virgin Media in Ireland as of 2025. (Extra.ie)
  • ITVX streams all episodes live and on-demand. (TechRadar)

What’s unclear

  • Exact air times for each night (varies by episode). (TechRadar)
  • Whether ITV will offer a dedicated international streaming package in the future. (Tom’s Guide)
  • The long-term availability of the series on ITV beyond 2025. (Tom’s Guide)
  • The exact end date of Series 20.

The pattern: While the core facts are solid, small details and future plans remain ambiguous.

Quotes from viewers and watchers

It’s been confirmed that Big Brother will not be airing on Virgin Media in Ireland so its not on TV here at all.

— Reddit user on r/bigbrotheruk (Extra.ie)

For anyone in Ireland looking to watch Big Brother UK through ITV on Sky, here’s how you can manually tune the channel on your Sky Box.

— extra.ie news article (September 2025)

Two perspectives, one frustration: Irish fans feel left out, but at least one workaround exists.

For Irish viewers who grew up watching Big Brother on TV3, the 2025 series represents the sharpest access divide yet. The choice is clear: invest a few minutes in manual tuning on Sky Q or accept a season without live access.

Additional sources

entertainment.ie

Frequently asked questions

Is Big Brother available on Sky in the UK?

Yes, Sky subscribers in the UK can watch ITV and ITV2 through the standard Sky TV package. (Tom’s Guide)

Can I watch Big Brother on Paramount Plus?

Paramount Plus carries older US Big Brother seasons, but not the current UK series. (Tom’s Guide)

What time does Big Brother usually start?

Most episodes air at 9 p.m. BST on ITV2, Sunday to Friday. (TechRadar)

How many episodes are in a typical Big Brother series?

The 2025 series runs for several weeks with six episodes per week, totaling over 40 episodes including the live feed. (Tom’s Guide)

Will Big Brother return for another season after 2025?

ITV has not officially confirmed a renewal beyond 2025. The show’s future depends on ratings and advertiser interest. (Tom’s Guide)

What channel is Big Brother on tonight?

Tonight’s episode airs on ITV2 at 9 p.m. BST, unless it’s a Saturday (no episode). Check ITVX for the latest schedule. (TechRadar)

The pattern: most practical questions have clear answers; the only open question is the show’s long‑term renewal.

Related reading



Jack George Cooper Thompson

About the author

Jack George Cooper Thompson

Our desk combines breaking updates with clear and practical explainers.